In 2020, Fundación Fleishman and Fundación Tamaulipecos a Favor de la Educación launched a campaign to create an alliance between Civil Society and Associations from southern Tamaulipas. The goal was to raise funds to provide food for the most vulnerable families and supplies for hospitals due to the COVID-19 pandemic.

For every Mexican peso donated by the community, Fundación Fleishman and Tamaulipecos a Favor de la Educación donated an additional peso, making the campaign a great success with outstanding results.